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Chew On These Numbers About Why Dissatisfied Customers Leave…
- 15% find a better product or service.
- 15% find a cheaper product or service.
- 20% leave for lack of contact or attention.
- 49% leave for poor service quality.
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Just consider that a business typically hears from only 4% of its dissatisfied customers. The remaining 96% quietly go away, but they tell 8 other people about the negative experience.